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12 Month Custom
SEO Roadmap

A clear plan for growing search visibility - without doing everything at once. 

SEO works best when it’s consistent, intentional, and aligned with your business goals.

The 12 Month SEO Roadmap is designed for service-based businesses who want structure, clarity, and a practical plan they can follow month by month.

No random tactics. No content chaos.
Just a realistic roadmap built for sustainable growth.

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What is an SEO Roadmap

A 12 Month SEO Roadmap is a personalised, step-by-step SEO plan outlining exactly:

  • What to focus on each month

  • Which pages to optimise

  • What content to create

  • Where technical improvements are needed

  • How to prioritise based on impact

It bridges the gap between strategy and execution.

Instead of knowing what to do but not when or how, you have a structured action plan mapped across the year.

What impact does it have?

This isn’t just a plan - it changes how you approach SEO.

Here’s the impact:

✔ You stop trying to fix everything at once
✔ You gain a clear monthly focus
✔ You build momentum instead of burning out
✔ Your website evolves strategically over time
✔ You align SEO with business goals and launches
✔ You reduce overwhelm and second-guessing

SEO becomes manageable, measurable, and sustainable.

The result? Steady growth in visibility, authority, and qualified enquiries.

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What's included?

Your 12 Month SEO Roadmap includes:

  • Review of your current search performance

  • Keyword and content priority mapping

  • Service page optimisation plan

  • Blog and content roadmap

  • Technical SEO priorities (as relevant)

  • Internal linking guidance

  • Monthly action breakdown (12 months)

  • Clear instructions on what to implement and when

This is not a generic content calendar.
It’s a structured implementation plan tailored to your website and growth goals.

Who is an SEO Roadmap suited to?

This isn’t just a plan - it changes how you approach SEO.

  • Service-based businesses wanting consistent SEO growth

  • Founders who prefer structure over scattered tactics

  • Businesses with limited time who need clarity on priorities

  • Brands that want SEO to run in the background, strategically

  • Businesses not ready for ongoing monthly management but wanting direction

If you want SEO to feel calm, clear and intentional - not chaotic - this is for you.

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What does it actually look like?

If you’re wondering what a “12 Month SEO Roadmap” really means in practice - here’s a behind-the-scenes look.

You’ll see:

  • A clear monthly breakdown (January–December)

  • Priority categories across the top

  • Detailed action steps inside each column

  • A built-in progress tracker

It’s designed to remove decision fatigue. You’re not asking:
“What should I be doing this month?”

You’re simply following the plan.

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Ready to Take the Guesswork Out of SEO?

You don’t need to do more. You need to do the right things, in the right order.

Build momentum. Stay consistent. Grow sustainably.

12 Month SEO Roadmaps are scoped based on:

  • Website size and complexity

  • Number of services

  • Current SEO maturity

  • Growth goals

Investment starts from $3,500

Final pricing is confirmed after a brief review of your website and chat about your goals to ensure the roadmap reflects the depth of strategy required.

How the Roadmap works

The 2026 SEO Roadmap is designed to be flexible. Once it’s complete, you have two clear ways to use it, depending on how hands-on you want to be:

1. Self-managed/managed in-house

For businesses who want a clear plan and are happy to manage SEO in-house or by yourself.

This option works well if you enjoy being hands-on, you have internal support (VA, marketer, or team member), and you want SEO guidance without ongoing management.

2. Managed by me - ongoing.

I manage and implement the monthly action plan for you, review performance and prioritise next steps, and adjust the roadmap based on what’s working.

You want consistent progress without managing SEO yourself, you prefer expert oversight and accountability, and you want SEO handled quietly in the background.

SEO Management fees apply and can be discussed if this is something you're interested in.

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"I used to feel like I was guessing with SEO — jumping between tasks without a clear plan. The 12 Month SEO Roadmap gave me structure and direction.

 

Now I know exactly what to focus on each month, and how it all connects back to my services.

 

It’s strategic, realistic, and actually manageable alongside running my business. SEO finally feels calm and intentional."

- Gia Stewart Dietitian

2026 SEO ROADMAP FAQ'S

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Contact

Kyneton, Victoria

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Acknowledgement

Based in Kyneton Victoria, I am grateful to live and play on the traditional lands of the Taungurung and Dja Dja Wurrung peoples and pay my respects to their Elders, past and present. This land always was, and always will be Aboriginal land.

© Karlie Plowman 2026

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