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SEO Specialist & Website Designer
Making brands visible & clickable in Search
If your business feels invisible online, you’re not alone
Most service businesses don’t struggle because they’re bad at what they do. They struggle because:
Their website isn’t showing up where it matters
The right people can't find them
Or traffic comes in, but enquiries don’t
SEO isn’t about tricks or quick wins. It’s about clarity, structure, and consistency — and that’s exactly how I approach it.
Trusted by brands across fashion, marketing, coaching, health, and so many other industries
Let's get you visible, clicked, and converted.
Search-first Website Design
SEO/AI-Search Strategies
SEO/Search Partnerships
For service-based businesses who need a website that actually supports growth.​
For businesses who want insight, direction, and action — not guesswork.
Consistent SEO support for businesses serious about long-term visibility.
Hey, I'm Karlie!
I've spent 12+ years building websites and helping brands grow their digital presence through tailored SEO strategies & mentoring.
Over the last 1-2 years, Search has changed. A lot.
The way people search and discover you has been flipped on his head -
AI and LLM's (ChatGPT, Claude, etc) have completely changed the game.
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Whilst traditional SEO will always be the cornerstone of your online business success and it's still as important than ever, it now has to partner up with AI-powered search.
And lucky for you? I've obsessed over this new way to SEO & I'm here to help my clients show up wherever their audience is looking for them.
Real brand stories, real search results
3,000% Keyword Growth
— How Long-Term SEO Transformed Gia Stewart Dietitian's Digital Profile & Business
In 2023 my client, Gia Stewart, had a website that was a 'hidden gem' - ranking for 90 keywords and seeing only 666 organic visits for the entire year.
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Fast forward to today: Gia is ranking for 2,700+ keywords, has 202 rankings on Page 1, and welcomed 1,800+ visitors in just the first week of January 2026.
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This wasn't an overnight fluke. It was a 3-year strategic evolution and I’ve broken down the exact roadmap we used to turn a digital business card into a self-sustaining lead-generation machine.
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"Understanding the needs of small business owners, service-based businesses and creatives, Karlie's ability to help our clients understand SEO and get it working for their business is her talent!"
Alicia Montesano - Marketing with A